Case studies

Premium education
Simon Scrapes
Simon Scrapes
Agentic Academy

Agentic Academy: from 30,000 to 104,000 subscribers, and MRR doubled.

An AI SaaS and automation education business. Breakout's strategy set the stage to more than triple the channel's subscriber base and doubled monthly recurring revenue within 9 months.

Subscribers before
30,000
Subscribers after
104,000
MRR before
$30,000
MRR after
$60,000+
"I've found working with Morgan to be incredibly helpful, both his ideas and understanding of the YouTube platform."
Simon Scrapes, founder
Simon Scrapes YouTube channel page: 104K subscribers, 196 videos
Agency
TA
Travel Agency
Under NDA

Travel Agency (under NDA): from 750 to 1,200,000 views per month.

Views / month before
750
Views / month after
1,200,000
Subscribers before
250
Subscribers after
29,000
"It has been a massive success, to the point where we now have multiple competitors trying to copy our style of content. We are now planning on starting a second channel ran by Morgan's team."
Chief Executive, travel agency
Travel agency YouTube Studio analytics: 1.2M views and +3.9K subscribers in 28 days
Real Estate
David Lenton
David Lenton
Lenton Property

Lenton Property: zero to 50,000 views a day in six weeks.

A founder-led UK property brand with no prior YouTube presence, selling a high-ticket £5,000 investor cohort. Breakout built the full content strategy, packaging and scripting support, and manages the channel end to end.

Start
0
45 days later
200,000+ views
+2,300
Subscribers
48,929
Peak single-day views
  • Top performing video: 126,000 views and +834 subscribers in 4 days.
  • Next: the £5,000-a-seat cohort launches off the back of the audience, with multi-six-figure yearly profit expected.
"The results have been sick. I can't believe it. I have more requests for mentoring and people investing in my projects than I could possibly handle, and now I need to improve my sales pipeline in order to do that, which Breakout are helping me with."
David Lenton, Lenton Property
Lenton Property YouTube Studio analytics: 78.3K views, 2.6K watch hours and +1K subscribers in 28 days -->
B
Breakout Strategies
US land & real estate development channel, built on Breakout OS

US Land & Real Estate Development: $350 of content vs $180,000 of ads.

When Morgan launched a channel in the US land development & real estate development niche using Breakout OS, the channel's videos averaged 50,000 organic views each with only 4 videos posted. That's 4.5 million minutes of watch time, voluntarily spent watching what was effectively a 20-minute advertisement, from just $350 in production.

500×
Cheaper than Meta Ads
4.5M
Minutes watched
200K
Targeted viewers
YouTube Studio content list for the land and real estate channel: videos at 54,650, 12,024, 79,458 and 100,795 views
Podcasts
Bible Nerd Ministries
Bible Nerd Ministries
Bible study channel and podcast

Bible Nerd Ministries: from 311,000 to 414,000 subscribers, and 3× the views per video.

Subscribers before
311,000
Subscribers after
414,000
Avg views / video
25,000
First Breakout video
100,000+
"Breakout has strong systems set up and great ideas. Definitely recommended."
Bible Nerd Ministries
Bible Nerd Ministries video analytics: 96,239 views, 8.5K watch hours and +2.1K subscribers since publishing
The Casual Criminalist
Simon Whistler
The Casual Criminalist

The Casual Criminalist: from 1.5 million to 2.4 million views per month.

Views / month before
1,500,000
Views / month after
2,400,000
  • Established true-crime podcast in Simon Whistler's creator network.
  • +900,000 views a month added, a 60% lift on an already large channel.
Nothing Left Unsaid
Nothing Left Unsaid
Interview podcast

Nothing Left Unsaid: from 30,000 to 70,000 views per month.

Views / month before
30,000
Views / month after
70,000
  • +127% views
  • +150% watch time
Nothing Left Unsaid YouTube Studio analytics: 65.8K views in 28 days, 127% more than usual
Film & Media
DDC
DDC International
Emmy award-winning producer · "Undivided with Simran Jeet Singh"

DDC International: from a 200-view trailer to 100,000+ views in eight weeks.

A five-part documentary series exploring faith communities in America, filmed for network TV over 18 months earlier and nowhere near YouTube-ready. Breakout was brought in late in post-production to re-engineer the episode edits and back catalogue, and to own packaging, scheduling, launch and optimisation.

What's next

Breakout is now co-architecting a fully YouTube-optimised original series with DDC, budgeted at $10,000 to $50,000 per episode and forecast at 500,000 views per episode, with top episodes expected to pass 1,000,000.

First trailer, pre-Breakout
200
Episode 2 with Breakout
51,000
1.3M
Impressions in first 8 weeks
100K+
Views from 7 videos, 8 weeks
30K
Views from 6–7 re-cut catalogue videos
Undivided with Simran Jeet Singh YouTube Studio channel content: episodes at 51,784, 33,548, 26,693 and 20,897 views
HomeFronts
Simon Whistler
HomeFronts · 10M+ subscribers across 10 channels

HomeFronts: from 0 to 118,000 subscribers and 14 million views.

A brand-new history channel in Simon Whistler's creator network, launched from zero with Breakout's strategy consulting.

Subscribers before
0
Subscribers after
118,000
Views before
0
Views after
14,000,000
"None of the people I've worked with at YouTube itself have impressed me like Archer/Morgan (Breakout Co-founder) has. His strategy is incredible. Take him up on his consulting, you won't regret it."
Simon Whistler

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